Labs

Startups are all about innovation

Innovation is at the core of the startup DNA. We believe their training and support should be as well. Our programs are designed to train entrepreneurs on evaluating, starting, and scaling their ventures.

We bring innovation into everything we do…so you and your team can stay focused on your innovation.

In this stage we focus on problem identification, brainstorming, solution identification and concept definition (what to begin testing).

For startups in the Discovery Stage, we focus on lean canvas, identifying your riskiest business assumptions, problem discovery interviews and validation, and Customer-Problem Fit.

For startups in the Validation Stage, we focus on creating a validation plan, solution interviews and validation, problem-solution fit, and business model design.

For startups who have created a Minimum Viable Product, we focus our labs on traction modeling (19 ways to get traction), product-market fit, and iteration.

For startups who are at the stage in which they are getting ready to begin seeking outside funding, we focus on techniques to assess funding readiness, assembling pitch decks, and pitching techniques.

These labs are designed to offer fundamental knowledge critical to startup success regardless of stage.

[IDEATION-STAGE LABS]

Step 1: Problem Identification

Brainstorming: idea to solid business concept

Getting to the right Solution

Principles of Concept Definition

Planning for Traction

Sales Funnels & Growth Loops

[DISCOVERY STAGE LABS]

The Art of Customer Discovery

Problem Discovery Interviews

Your Riskiest Business Assumptions

Problem Discovery Interviews

Customer-Problem Fit

Planning for Traction

Sales Funnels & Growth Loops

[VALIDATION STAGE LABS]

Conducting Effective Solution Interviews

Problem-Solution Fit

Business Model Design

Planning for Traction

Sales Funnels & Growth Loops

[MVP STAGE LABS]

Iterate or Die

Getting to Product-Market Fit

Building Your Physical MVP

Map Your Customer Journey

[FUNDING STAGE LABS]

Assembling Your Pitch Deck

Pitching: The Heart of the Story

Customer-Problem Fit

Planning for Traction

Sales Funnels & Growth Loops

Financial Forecasting

Entrepreneur's Equity Road Map

Assembling Your Team - Pre-Funding

Entrepreneur's Equity Road Map

[NON-STAGE-SPECIFIC LABS]

Business Plan Research Techniques

Innovation Management

Design Thinking for Startups

Agile for Non-Technical Co-Founders

Levers for Growth

Creating an Advisory Board

Board Management

Building a Multi-Sided Business

Business Model Refinement

Business Model Optimization

The Golden Circle

Human-Centered Design for Startups

Innovation: Embracing Constraints

Pricing Strategies

Coming Soon

Systematizing Organizational Learning

The Golden Circle

Crank Your Startup Training to 11

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