Stefan Sysko – Founder Thinking https://founderthinking.com Tue, 02 Mar 2021 14:37:37 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.1 https://i0.wp.com/founderthinking.com/wp-content/uploads/2021/02/cropped-Founder-Thinking-Site-Icon.png?fit=32%2C32&ssl=1 Stefan Sysko – Founder Thinking https://founderthinking.com 32 32 194785955 Intro to Customer Discovery https://founderthinking.com/2021/03/02/intro-to-customer-discovery/ Tue, 02 Mar 2021 14:35:32 +0000 https://founderthinking.com/?p=1000

Intro to Customer Discovery

Lab Summary

Agile-speak can leave non-technical founders wondering: What the hell is everyone talking about?

You’re not stupid. You just don’t speak the language.

Words like Scrum, Spike, Retro and Sprint can make us feel like we’re visiting a foreign country. But if your co-founder or team is working a form of agile, it’s important for you to understand what agile is all about, what good looks like…and what bad looks like.

When you’re ready to…

Intended Audience

Non-Technical Founders/Co-Founders

Anyone who works with a Tech Founder/Tech Team

Startup Stage: This Lab is best for Founders in the following stages: Ideation | Discovery | Validation | MVP | Raise-Readiness

Lab Format

Three 90-minute sessions (max 30 participants)

One 90-minute debrief session (max 3 participants)

What You'll Walk Away With

Gain a clear understanding of the purpose of agile

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Become familiar (and comfortable) with agile terms and definitions

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Why talking to your tech people can be so difficult…and how to bridge the communication gap

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Ability to identify what healthy agile development looks like

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Handy agile questions you can ask to make you look smart and credible in front of the techies on your team

Where this Lab Fits

Prerequisites: We recommend you take this after XX Lab

Next Steps: After this lab you might like to check out YY Lab, designed to help you XYZ

Startup Stage: This Lab is best for Founders in the following stages: Ideation | Discovery | Validation | MVP | Raise-Readiness

What You’ll Need Coming In: To get the most out of this lab, you should have ABC

Find Out More

Meet Your Facilitator

Stefan Sysko

Detroit-born and -raised serial entrepreneur with 30+ years of experience. Stefan helps founders conduct customer discovery, develop their value proposition, effectively tell their story, identify and tear down roadblocks, and turn their ideas into focused, viable business plans. Sysko has been a consultant, advisor and mentor to hundreds of start-ups and small businesses.

Sysko leads TechTown Detroit’s idea-stage incubator, Start Studio. He serves as faculty and Business Advisor for Goldman-Sachs 10,000 Small Businesses Program in Detroit. He is a Board member, coach, and past-president of Ann Arbor’s New Enterprise Forum, has served as Master Facilitator for TechTown’s DTX Launch Detroit summer accelerator program, and helped develop and launch TechTown’s highly successful Retail Boot Camp program. He is lead facilitator for TechTown Detroit’s Start Studio program, and facilitator for their Incubator program.

He serves on the boards of several private companies, and as a coach, mentor and judge for a variety of organizations and programs.

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